Outdoor Adventures, Inc. (“Outdoor Adventures”) is the owner and operator of the Outdoor Adventures membership campground program and a provider of leisure services and benefits.
Outdoor Adventures and its Affiliates (collectively referred to in this Policy as “we,” “our,” or “us”) have prepared this Policy to inform you of the privacy principles that govern our use of information we obtain from our current and prospective customers and members including, information we obtain through our websites that we own or control (collectively, the “Website”), your communications with us, our communications with you, and mobile applications.
If, after reviewing this Policy, you have any questions, privacy concerns, or wish to correct or update your information, please notify us via email@example.com or our postal address listed below. Our Privacy Officer also serves as our Grievance Officer and on behalf of our Privacy Department, as may be required under applicable regulations.
Outdoor Adventures, Inc.
Attn: Privacy Officer
800 Washington Avenue #200
Bay City, Michigan 48708
Also, if you do not want us to use your personal information for our direct marketing purposes, you may write to us at any time, and we will cease using the information for such purposes at no charge to you. Please send your request to firstname.lastname@example.org note “Outdoor Adventures Privacy Opt-Out” in the subject line.
Information We Collect and Its Uses
When we need to collect personal information to execute a transaction or provide a particular service you requested, we will ask you to voluntarily supply us with any information we need. In connection with a purchase and sale transaction, we may ask you for personal information such as name, address, telephone and facsimile numbers, email address, occupation, government issued ID number, and nationality and passport number. We may use such information to verify your identity, complete the transaction, administer your products, services, and memberships associated with Outdoor Adventures and/or its Affiliates, send you commercial messages, advise you of other offers and information, carry out general recordkeeping, maintain a list of current and former customers or members, create informational or analytical reports, supplement your disclosed information, carry out verifications, planning or other legitimate business needs of Outdoor Adventures and/or its Affiliates, allow for revenue collection or debt recovery, respond to your inquiries or others who you have identified as an authorized agent or proxy, and such other purposes as permitted by applicable law.
Other circumstances in which we may need to collect and use your personal information include reservations, online payments, and other related business activities. For example, if you would like to make a reservation, we will ask you for information such as name, address, telephone number and email address to process your reservation. If you elect to make an online payment, you will be asked to supply information that is necessary to process your payment. We typically use your email address to send a confirmation and, if necessary, might use the other information to contact you for help in processing. When you provide contact details for transaction requests, such as scheduling an appointment or requesting a proposal, we will use the contact information to keep you updated about our future offers or promotions.
We may record telephone calls, through which we may capture your personal information, for quality assurance, training, compliance, and security purposes. You will be notified whether the call is being recorded at the start of the call, and we will obtain your consent where required by law to record the call.
We may also collect and use your personal information to satisfy any applicable law, regulation, legal process, or enforceable governmental request, or when we have a good faith belief that use and disclosure is necessary to investigate, prevent or protect against harmful activities to Outdoor Adventures or Affiliates, customers, members, associates, or property (including our Website), or to others.
We may use third parties to provide, confirm or supplement for us other information based on the information you provided to us directly. We would then use this information for market analysis and our direct marketing purposes.
Personal information will be retained only until it is reasonable to assume that the purpose for which that personal information was collected is no longer being served by its retention and the retention is no longer necessary for legal or business purposes.
We will maintain your personal information in whole, usable and up-to-date form. Please contact us as described above in the event you would like to correct or update any of your information.
Creating an Account Profile
Purchasers of our products and services may, at their choice, create a personal account profile online within our password-protected sites. Creating an account profile makes use of our sites more convenient for you by eliminating the need to repeatedly enter personal contact or preference information. In addition, if you choose, you can perform certain functions within your account, such as making online payments. The security of this information is addressed in the security section below. You can access and review, update or deactivate the information in your account profile online.
Please note that we will never send you an email requesting your user name, password, credit card, social security or national insurance numbers. If you receive an email that looks like it is from us, but asks you for your credit card number, social security or national insurance number, it is a fraudulent email or “phish.”
If you believe “phishers” have obtained access to your personal or financial information, we recommend that you change your password and contact credit reporting services and have a fraud alert attached to your credit report file. Please be aware that the perpetrator may attempt to use your information to establish accounts or obtain credit at other businesses in their name or yours. We will not be able to secure your information and we will not be liable for any resulting breach of any law if you reveal your password to anyone.
Security of Information
We treat the personal information you provide to us as confidential; it is, accordingly, subject to our organizational, physical, and technical security measures, procedures, and policies regarding protection and use of confidential information. After information reaches us, it is stored on a secure server that resides behind firewalls designed to block unauthorized access. Because laws applicable to personal information vary by country, additional measures that satisfy applicable legal requirements may be put in place.
When we ask you for credit card information, it is transferred using secure transmission protocols. We also use secure transmission protocols on other select pages where you would enter personal information. This ensures that your information is encrypted as it travels over the Internet. This secure mode is enabled before any such information is transmitted from your computer. You will know you are in secure mode when the padlock or key icon in the lower right-hand or left-hand corner of the computer screen appears in the locked position. In addition, when accessing a secure server, the first characters of the site address will change from “http” to “https.” There is no guarantee, however, that the transmission, Internet, or storage system is fully secure. Please immediately notify us using the contact methods contained in the Introduction section of this Policy if you have reason to believe that your interaction with us has been compromised.
Confidentiality of Identification Numbers
When collected, Social Security, National Insurance and other government-issued identification numbers are treated with great care, including our satisfaction of applicable laws and regulations. Social Security, National Insurance and other government-issued identification numbers are collected and retained in order to comply with various United States Federal and State laws and International regulations. For general information systems, we use customer numbers and employee identification numbers that are not derived from government-issued identification numbers. We use policies, procedures, training, technology and auditing to protect the confidentiality and privacy of Social Security, National Insurance other government-issued identification numbers and ensure that proper controls are in place concerning the collection, use, disclosure, processing, recording, holding, storing, and/or sharing of this information.
Disclosure of Information to Third Parties
We do not sell your personal information to other companies. We do not transfer your personal information to other companies for their own use unless we have your approval and provide you the opportunity to opt-out. Outdoor Adventures and its Affiliates, located in the United States and around the world, may share your personal information among themselves. We may maintain personal information in databases controlled by Outdoor Adventures and/or any service providers and third parties (including auditors) engaged by Outdoor Adventures and/or its Affiliates in the United States or other jurisdictions and may process, use, transfer and disclose such information to non-affiliated companies when we need to share your information to provide the product or service you have requested or need to send the information to companies who work on our behalf, to provide a product or service to you, for general recordkeeping, informational and/or analysis reports, to supplement your information, or have your consent when consent is necessary to share the information. These non-affiliated companies do not have any right to use the information we provide to them for any purpose beyond what is necessary to assist us. We will protect your personal information in accordance with applicable data protection laws and will take steps to ensure any transferees do the same.
We share personal information with other companies, organizations or individuals if we have a good-faith belief that access, use, preservation or disclosure of the information is reasonably necessary to:
- Satisfy any applicable law, regulation, legal process or enforceable governmental request;
- Investigate, prevent or otherwise address fraud, security or technical issues; or
- Investigate, prevent or protect against harmful activities to Outdoor Adventures or Affiliates, members, customers, associates, or property (including our Website), or to others, as required or permitted by law.
We may disclose your personal information in relation to the financing, reorganization, sale or disposal of all or a part of our business or assets, joint ventures and related business transactions, including in relation to audit or reporting and other regulatory requirements. Any successor or assign may use your personal information for the same reasons as set out in this Policy.
Our Websites are not intended for children and we do not knowingly solicit or collect personal information from children. If we are notified or discover that a child under the age of 13 has submitted personal information to us, we will take reasonable steps to delete the information.
Cookies & Related Technologies
We may collect certain information from cookies, pixel tags, web beacons or similar technologies for web analytics and direct marketing. Cookies are pieces of data stored on the computer or mobile device you are using. Cookies are small files, typically consisting of letters and numbers, downloaded on to a device, such as a desktop, laptop, or tablet computer, when a website visitor accesses certain webpages. Cookie files are then sent back to originating website on each subsequent visit and are useful because they allow websites to recognize a visitor’s device, save their selections and preferences, and provide them with a more customized and beneficial website experience.
We may use Facebook Conversion Tracking Pixel, Custom Audiences, and retargeting provided by Facebook, Inc. Facebook’s tools enable us to follow the actions of visitors to our Website who are redirected to our Website after clicking on a Facebook advertisement; record the efficacy of Facebook advertisements for marketing, statistical, and market research purposes; and serve targeted advertisements on Facebook that match interests determined by your activity on our Website. For further information on Facebook’s data collection and use and about your rights and options to protect your privacy, please refer to Facebook’s data protection policies at https://www.facebook.com/about/privacy/. You also can deactivate the Facebook Conversion Tracking Pixel at https://www.facebook.com/settings/?tab=ads#_=_.
We may use Google AdWords cookies provided by Google Inc. for remarketing purposes. This technology enables (a) users who have already visited our Website and have shown interest in our products or services to see targeted advertising on websites within the Google partner network and (b) us to provide targeted advertising based on user interest. You can opt-out of Google AdWords cookies by visiting the Google Ads Settings page at http://www.google.com/settings/ads.
For more information about cookies or if you do not want data collected with cookies, visit www.allaboutcookies.org, www.aboutads.info, and www.networkadvertising.org.
Click to Chat
We may use third party software to proactively initiate or offer online chat if we believe you would benefit from assistance. All information you enter via online chat may be associated to your email address and will be stored in our systems with any other information you provide and any transaction details.
Promotional Offers and Sweepstakes
On occasion, we conduct promotional offers and sweepstakes that entitle the winners to prizes. Each promotional offer and sweepstakes has its own terms and conditions. As part of participating in a promotional or entering a sweepstakes, certain personal information such as name and email address will generally be required. We may use this information to send future communications about specials and offers.
We use third-party service providers that provide applications, tools, databases, or websites that assist us in collecting the personal information of individuals who wish to be considered for potential employment. The information you provide as part of your application for employment is accessible to Outdoor Adventures and may be shared among Outdoor Adventures, its Affiliates, and recruiters working on behalf of Outdoor Adventures or its Affiliates for the purpose of managing your application for employment, including administering the application, arranging interviews, applicant selection, scoring, assessment, issuing offers to successful candidates, and to comply with legal and regulatory requirements. Outdoor Adventures uses the information provided for its (a) legitimate interest in fully assessing applications to ensure that only appropriate candidates are assessed and selected and (b) legal obligations to comply with employment laws and other legal and regulatory requirements.
Other Companies and Sites
Our Websites may contain links to third party sites that might be of interest to you (such as airlines or car rental companies). We are only responsible for the privacy statement and content of our Websites. We are not responsible for, and have no control over, the privacy practices or data collection, use, disclosure, or security practices of any other company, such as airlines, car rental companies, Facebook, Google, or any other provider or website.
We value your input. If you choose, we welcome your participation in an online survey regarding the usefulness of our Website. We will only use the information you provide for research and analysis, and possibly to contact you to address customer service matters.
Region-Specific Website and Privacy Elements
Our Website is operated from the United States in accordance with laws of the United States and visitors to our Website should be aware that the laws of the United States may differ from those of your country of residence.
For residents of the United States, the following additional privacy elements apply to you:
If you receive an email that looks like it is from us, but asks you for your credit card or social security number, it is a fraudulent email or “phish.” We recommend that you do the following:
- Forward the email to the U.S. Federal Trade Commission at email@example.com or call 1-877-FTC-HELP (1-877-382-4357) to report it. The FTC uses the spam stored in this database to pursue law enforcement actions against people who send deceptive email.
- Delete the email.
At this time, we do not respond to browser ‘do not track’ signals, as we await the work of interested stakeholders and others to develop standards for how such signals should be interpreted. Third parties, including our service providers, may collect information about your online activities over time and across different websites, including when you visit our Website.
If you have any questions or privacy concerns, please send an email to firstname.lastname@example.org or send a letter to the postal address within the Introduction section of this Policy.
Although we do not exchange Nevada residents’ personal information for money with anyone, Nevada residents have the right to opt-out of the future sale of their information to a third-party so that they may license or sell information by contacting us at email@example.com.
This Policy was last updated on April 15, 2021.
In the future, we may need to change this Policy. All changes will be made here so that you will always know what information we gather, how we might use that information and whether we will disclose it to anyone.
This Policy is and shall be subject to and governed by any and all agreements between Outdoor Adventures and its members that expressly survive the expiration or termination of a membership or membership agreement including, without limitation, all dispute resolution, class action, trial & jury waivers and agreements regarding applicable law, venue and jurisdiction.
Outdoor Adventures and its Affiliates (collectively referred to in this CCPA Policy as “we,” “our,” or “us”) provide this CCPA Policy to inform you about how we collect, use or disclose your personal information. Under the CCPA, “personal information” is any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular California resident or household. It does not include publicly available data as defined by the CCPA.
Personal information we collect, use, or disclose that is governed by the federal Gramm-Leach-Bliley Act, the California Financial Information Privacy Act, or the federal Fair Credit Reporting Act, such as consumer credit reports or information relating to your financing of a Outdoor Adventures Resorts product or service, is not subject to the CCPA and this CCPA Policy.
Categories of Personal Information that We Collect, Use, and Disclose
The type of personal information we collect, use, and disclose will depend on your interaction or relationship with us. The chart below generally identifies the personal information we collect based on the categories of personal information set forth in the CCPA.
|Categories of personal information as set forth in the CCPA||Personal information we collect|
|Name, Contact Information and other Identifiers:
Identifiers such as a real name, alias, address, unique personal identifier, online identifier, Internet Protocol (IP) address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers.
|We may collect information such as your name, address, email address, telephone numbers, date of birth, member number, and IP address. In more limited circumstances, such as when you purchase or finance a Outdoor Adventures Resorts product or service, we may collect information such as social security number, driver’s license number, or passport number.|
|Customer Records: Paper and electronic customer records containing personal information, such as name, signature, physical characteristics or description, address, telephone number, education, current employment, employment history, social security number, passport number, driver’s license or state identification card number, insurance policy number, bank account number, credit card number, debit card number, or any other financial or payment information, medical information, or health insurance information.||Customer Records: Paper and electronic customer records containing personal information, such as name, signature, physical characteristics or description, address, telephone number, education, current employment, employment history, social security number, passport number, driver’s license or state identification card number, insurance policy number, bank account number, credit card number, debit card number, or any other financial or payment information, medical information, or health insurance information. We may collect information such as your name, address, email address, telephone numbers, member number, and credit or debit card information. In more limited circumstances, such as when you purchase or finance a Outdoor Adventures Resorts product or service, we may collect information such as current employment, employment history, social security number, passport number, driver’s license or state identification, and other financial or payment information.|
|Protected Classifications: Characteristics of protected classifications under California or federal law such as race, color, sex, age, religion, national origin, disability, citizenship status, and genetic information.||We may collect information such as your gender or age. In more limited circumstances, we may collect disability information in an effort to provide you with appropriate accommodations or services at resorts and other requested locations.|
|Purchase History and Tendencies: Commercial information including records of personal property, products or services purchased, obtained, or considered, or other purchasing or use histories or tendencies.||We may collect information such as the products or services you purchased or utilized.|
|Biometric Information: Physiological, biological or behavioral characteristics that can be used alone or in combination with each other to establish individual identity, including DNA, imagery of the iris, retina, fingerprint, faceprint, hand, palm, vein patterns, and voice recordings, keystroke patterns or rhythms, gait patterns or rhythms, and sleep, health, or exercise data that contain identifying information.||We may collect voice recordings when we monitor and record telephone calls.|
|Geolocation Data: Precise geographic location information about a particular individual or device.||We may collect information such as your postal address, zip code, or the location associated with an IP address or particular device.|
|Audio, Video and other Electronic Data: Audio, electronic, visual, thermal, olfactory, or similar information, such as, CCTV footage, photographs, and call recordings and other audio recording (e.g., recorded meetings and webinars).||Audio, Video and other Electronic Data: Audio, electronic, visual, thermal, olfactory, or similar information, such as, CCTV footage, photographs, and call recordings and other audio recording (e.g., recorded meetings and webinars). We may collect voice recordings when we monitor and record telephone calls, photos or videos that are tagged or shared with us through social media posts, or audio, video, or images captured in security footage of our business locations.|
|Professional or employment-related information: Employment history, qualifications, licensing, disciplinary record.||In limited circumstances, such as when you purchase or finance a one of our products or services, we may collect information such as employment history.|
|Education Information: Information about education history or background that is not publicly available personally identifiable information as defined in the federal Family Educational Rights and Privacy Act (20 U.S.C. section 1232g, 34 C.F.R. Part 99).||We do not collect this information.|
|Profiles and Inferences: Inferences drawn from any of the information identified above to create a profile reflecting a resident’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, or aptitudes.||We may collect or derive information such as your preferences, characteristics, predispositions, and behavior based on other information we have about you.|
Third-Party Cookies & Similar Technologies
California Resident Rights
If you are a California resident, you have certain rights with respect to your personal information as set forth below.
Request to Delete: You may request that we delete personal information we have collected about you, subject to certain exemptions provided by law.
Request to Know: You may request, subject to certain exemptions, that we disclose to you the categories of personal information collected; the categories of sources of personal information; the business or commercial purposes for collecting and selling your personal information; the categories of third parties with whom we have shared your personal information; the categories of personal information that we have disclosed or shared with a third party for a business purpose; the categories of third parties to whom your personal information has been sold and the specific categories of personal information sold to each category of third party; and the specific pieces of personal information that we have collected about you in the prior 12 months.
Request to Opt-out of Our Sale of Your Personal Information: We do not sell your personal information.
Submitting Requests: To make a Request to Delete or a Request to Know, please contact us at (989) 671-1125 or firstname.lastname@example.org. Please include your full name, postal address, email address, and your member number (if applicable). If you designate an authorized agent to make a request on your behalf, we require you to provide a written and signed authorization of your agent’s permission to exercise your rights on your behalf as provided for in this section. Please include your full name, postal address, email address, and your member number (if applicable) along with your agent’s full name, postal address, email address, and relationship to you.
If we are unable to verify your identity based on this information, we will take additional steps to verify your identity before responding to your request. We will respond to verifiable requests received from California residents or their authorized agents in accordance with the law, which provides certain exemptions for disclosure or deletion. For example, if you are a purchaser of a Outdoor Adventures Resorts product or service, we may retain your personal information as permitted by law to maintain and service your membership and account.
These rights do not apply to personal information we collect about job applicants, independent contractors, or our current or former full-time, part-time and temporary employees and other staff, or information we collect when we act as a service provider.
Non-Discrimination: We are not permitted to nor do we discriminate against California residents who exercise their rights under the law.
Other California Privacy Rights
We do not permit personal information as defined by California’s Shine the Light law that we share with third parties to be utilized for their marketing activities. If you are a customer who resides in the State of California, however, you have the right to request from us a list of third parties with whom we shared personal information about you for their own direct marketing purposes during the previous calendar year by contacting us at email@example.com or by sending a letter to Outdoor Adventures, Inc. (Attn: Privacy Officer), 800 Washington Avenue #200, Bay City, Michigan 48708. Privacy rights under Shine the Light and the CCPA are provided under different legal rules and must be exercised separately.
At this time, we do not respond to browser “do not track” signals, as we await the work of interested stakeholders and others to develop standards for how such signals should be interpreted. Third parties, including our service providers, may collect information about your online activities over time and across different websites, including when you visit our Website.
This CCPA Policy was last updated on April 15, 2021.
This CCPA Policy is and shall be subject to and governed by any and all agreements between Outdoor Adventures and its members that expressly survive the expiration or termination of a membership or membership agreement including, without limitation, all dispute resolution, class action, trial & jury waivers and agreements regarding applicable law, venue and jurisdiction.